5 Tips for Creating a Website That Respects VIsitors

In the online world, if a website makes a person feel rejected, they will leave that site and visit that of a competitor’s instead. For this reason, user experience (UX) design is vital to the success of a business. 

Here are five tips to help you create a website that respects your users and delivers a great experience!

An important aspect of a good website is in its efficiency. When a visitor searches for something, they expect to receive it immediately. If they have to wait over five seconds for a page to load, they will leave the site. They are busy with other tasks to complete as well, and their time is precious.

If your website leads to nowhere or jumps to multiple pages before finally reaching that article they want, you're not giving them that respect. If you waste time asking for unnecessary information, they may not see the value in your services.

If someone assumes wrongly about you, you'd be unhappy. If the assumption is correct, you'd be even more miserable! What's worse is if that assumption follows up with a judgment. This is how your visitors will feel if you do so.

In the marketing world, they have been operating on the foundations of assumptions for many years. They advertise what it is to be a man, a woman, a parent, or anything else! These assumptions have been debated for many years, many considered to be harmful. If you make many assumptions on who your target audience should be, you risk losing customers.

Have you ever filled out a form when buying something online, only to have the form reload in front of you, notifying you that you made a mistake in a section or missed something? That feeling can get annoying. You shouldn't be forced to refill everything, and the same goes for your customers. 

When your customer fills out a form, allow them to save their progress, and notify which area needs to be edited. This way, your customers won't feel like their time was wasted. 

By providing a more effortless form-filling experience, you increase your chances of creating a brand new customer.

If your visitors know what they're supposed to do, they will have a sense of belonging. When you make new friends in a group, one of the first things that happen is that you learn what they do and do not accept. In a sense, you learn their rules. Only after accomplishing this, you become a part of the group.

With clear instructions, your users will feel competent and confident when navigating and using your website. Instructions can be done with animated guides and walkthroughs, and even provide a copy of it to your users. If you want to take it to the next step, illustrate all your instructions whenever possible.

It is one thing to have technology and AI take care of the entire process, and another when you have an actual person guiding a user. Sometimes, customers need reassurance. A simple "Don't worry about it. We have it covered" can mean much to a worried customer. They feel more comfortable and accepted as a customer.

The best touch to any exceptional website is human contact. It can be anything from simple emails to even one-on-one voice calls. Give your customers an option to contact you or your staff. Sometimes, all that it takes is that human connection.

In the digital world, the environment is becoming more ignorant of the needs of humanity. Recognize this and make your website display an aura of acceptance. By doing this, you will attract new customers and retain loyal ones!

If you’re looking for a website designer in Quebec, get in touch with us for a free consultation.